How we price

Three simple models. The number depends on what you sell, so it comes on the first call.

Ads

A monthly fee, plus the ad spend.

  • There is a minimum ad spend
  • Three months, then month to month
  • You own the ad account
How it works

Websites and software

One flat fee for the build.

  • Fixing your site costs less than a rebuild
  • Replaces what you pay a platform today
  • You own the code and the data
How it works

SEO and email

A monthly retainer.

  • Usually less than a month of ad spend
  • Email first if you have a list
  • Reported in revenue, not traffic
How it works

How you get your number

  1. 1

    Two minutes with the calculator

    A rough idea of what comes back.

  2. 2

    A thirty-minute call

    We look at what you sell and what you have.

  3. 3

    A number, in writing

    One price, not a range. Usually within two days.

The money questions

Are you actually serious?
Painfully. You get one page of numbers, in dollars, including the ones that went the wrong way. The bananas are on the letterhead. They are not in the reporting.
What does it cost?
A monthly retainer sized to your ad budget, or a flat fee for a build. How we price is on the pricing page, and you get a number on the first call. We are told this is unusual.
Do I need all four services?
Almost nobody does. On the first call we look at where your customers come from today and recommend the one or two things that move the number. The rest can wait.
Can you guarantee results?
No. Anyone who says yes is about to sell you something. What we can say is that every result on this site came from a client who did what we asked, the week we asked. It gets a lot easier when you listen to us.